Innovating isn't for sissies!

In life, there's always the true and tested method to consider before jumping into the new and unknown. The later requires much more research, significant risk-taking and always comes with an uncertain outcome.

Further, even if the end result works, it may not be stunning at all and not worth the extra effort and resources spent. Yet, there are folks who are never content with replicating yesterday's experience and want to turn any opportunity into a stage for some innovation.

It's harder, more expensive and has the potential of yielding something great. These folks are game-changers and need our support, even when their efforts go sour!