My wife gets into our neighborhood grocery store and says: “Wait for me here, and don’t you runaway with a young girl!” Stoically, I answer: “Absolutely not, no one younger that 40!” At that moment a strange sport SUV stops next to where I stand.
Its special blue color gets my attention. Its driver, a 50 something, blond, elegant, and good looking lady steps out of the car.As she gets near me, I go: “Fantastic color!” She smiled and nods, “Blue Uranus” she said, and I continue: “What kind of car is that, I’ve never seen one like this, it’s beautiful?” She replied: “Lamborghini, thank you”.
The color, not particularly beautiful was shocking enough to get plenty of attention and that was the central idea…
Later on I found out it was a Lamborghini Urus, right, in Blue Uranus (a custom color), that would likely range in price from around $240,000 to over $300,000 depending on its options.
My spouse was right to be worried!

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