Last weekend was the annual Freestyle World Cup at Deer Valley. The events are held in the evening which a large crowd (well over 5,000 people) to attend by American standards. In spite of this, freestyle skiing remains the ignored sibling of the alpine family and is not gaining much in popularity.
Even though it's largely dominated by Canada, the U.S. and China, the sport isn't developing as I would have predicted twenty years ago. It's spectator-friendly, can be seen in its entirety from top to bottom and is more entertaining than its alpine counterpart.
Are they ways its popularity could be enhanced? I have a few ideas... I'll share them with you in my next blog...
Thursday, January 16, 2014
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