Wednesday, November 23, 2016

The “One-Sale” Salesman

Most of us have dealt with a wide variety of sales people over the years and in so doing, have seen a huge variety of different styles at work.

Arguably, the best one would be the one that truly tried to build a sincere rapport with the customer in order to foster a long-term relationship that would unavoidably lead – as a nice bonus – into multiple, pleasant transactions.

At the opposite end of that spectrum is the sales guy that has to make the sale no matter what it takes. Do accomplish that he or she will lie, cheat, deceive, insult, harass and bully. This sales approach is generally unexpected and most people facing it are so taken aback and ill-prepared that they can't handle it.

Chances are, the thug will trample them, may very well win the contest and ultimately get the sale, but this will be a Pyrrhic victory, or in more prosaic terms, a one-time sale.

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