Sunday, August 27, 2017

What to do with Solitude?

Remember Solitude?

It's that charming, small ski resort that, along with Brighton, shares the top of Big Cottonwood Canyon in Utah, and was purchased on May 1, 2015 by Deer Valley Resort.

At that time, I wondered why Deer Valley's management made this acquisition; it didn't seem to make any good business sense to me. The resorts had no land or possible ski run connections to each other and there was no natural fit between the two.

In the ensuing seasons Deer Valley discovered that Solitude wasn't quite the sweet deal the seller had represented to them. That reality came back to haunt the owners of Deer Valley when they recently sold their famed resort to KSL and companies. The purchaser didn't want any part of Solitude.

As I have already speculated, the only hope for Solitude is to be purchased by neighboring Brighton, itself owned by Boyne Mountain in Michigan. If that latter entity is smart, they should get it for a song.

Unless, of course, there's another alternative; just today, I realized that the best and highest use for the two Big Cottonwood ski areas would be to have them gobbled up by Vail Resorts.

That's right, Park City, already owned by Vail, holds the right to expand all the way to Brighton's boundaries. This would provide for a seamless connection between Park City and some great, high altitude skiing, that Solitude and Brighton, together, would add to the package.

Something exciting to consider and act upon if you happen to be Vail Resorts...

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