The Battle of Ski Companies

Today, the conflict between Park City Mountain Resort (PCMR) reached a new level as it made it to the New York Times. Even though it is generally accepted that “all publicity is good publicity” I don't think it quite applies to Park City economics.

This said, I remain confident that the Cumming family, the owner of PCMR, will come to the negotiating table ready and well prepared to extract the most outrageous consideration from Vail Resorts. Even though its CEO Bob Katz is known to be a fierce negotiator, the Cumming family has a lot that Vail needs desperately to make their astounding “lease” with Talisker work.

At the end of the day, Ian Cumming, the patriarch, who knows business well, will get more than the total assets of its resort are worth by selling or leasing them to its opponent. The bottom line though, is that the entire Park City community will win even bigger!