Saturday, November 24, 2018

Vail Resorts “bargain” pricing

For Thanksgiving weekend, Park City Mountain, one of the many Vail Resorts' affiliates, had one grand plan; squeeze the maximum number of dollars out of its least informed visitors, by charging them an arm and a leg for some pretty lousy skiing.

Consider this: If you came to Park City, you had the choice of two independent and unconnected locations: Canyons and Park City. Of the two, Park City is the least mediocre, with one chair that serves 1,278 vertical feet and basically one run.

The man-made snow cover was excellent and the price of the day lift ticket just amazing at $119, if you just show up and buy it at the window.
Now, if you purchased it on line, the day before, you only had to pay $111. Wow, what a saving! If someone has the magic formula to separate dummies from their money, it's Vail Resorts...

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