April’s fool joke?

A few days ago, I received that promotional email from EasyJet, the British low-cost airline that’s trying to entice me into purchasing a one-way ticket for just 34 Swiss Francs ($36) between now and February 28, 2021.

Am I in the mood of going for such a crass promotion? Hell no!

We’re in the middle of a pandemic that is likely to be followed by a terrible economic hangover (if not a catastrophe)…

Who in is right mind would consider that deal desperately aimed at giving some vital cash-flow to an airline hanging by the skin of its teeth?

And worse yet, who is that bonehead marketeer who can’t see how inappropriate his or her tactic is?